Track: Farm Business & Marketing

  • Date: Friday, November 14
  • Time: 4-5:15 p.m.
  • Speakers: Jorge Cano, Casa Cano Farm; McKenzie Don Tigny, Billie's Diner; Brooke Lucy, Bluebird Grain Farms; Paul Rosen, Good Food Store
  • Location: Room 110
  • Track: Farm Business & Marketing
This session producers will learn what buyers need and want. It is important for producers to have a variety of market outlets. In this workshop you will learn how to set up a wholesale market channel and what different buyers want. Each buyer will describe what they need in...

  • Date: Friday, November 14
  • Time: 2:30-3:45 p.m.
  • Speakers: Elizabeth Bragg, Long Hearing Farm; Jack Hebner, Fulcrum Dispute Resolution Center; Anne Schwartz, Blue Heron Farm
  • Location: Room 110
  • Track: Farm Business & Marketing
This session offers a practical introduction to farm transition planning. Participants can broaden their options to transfer farm ownership, operations, and land within or outside the family. Learn how to start the process, navigate common challenges, and access financial, legal, and professional resources. Hear from Elizabeth Bragg and Anne...

  • Date: Friday, November 14
  • Time: 10-11:15 a.m.
  • Speakers: Jake Fowler, Northwest Agriculture Business Center; Audrey Nordby, University of Oregon; Noah Schoenbaum, University of Oregon; Dayton Walker, University of Oregon
  • Location: Room 110
  • Track: Farm Business & Marketing
Learn how to develop a customer focused marketing plan that will create loyal customers. Then take a deep dive into one key demographic – the Gen-Z customer – based on research combined with the personal knowledge from a group of Gen-Z consultants from University of Oregon.

  • Date: Thursday, November 13
  • Time: 4-5:15 p.m.
  • Speakers: Cody & Jen Hoseth, Lone Crow Ranch; Kira & Brent Olsen, Olsen Farms, Smoky Ridge Meats
  • Location: Room 110
  • Track: Farm Business & Marketing
Are you a farmer or rancher who struggles to find adequate meat processing? Are you thinking of trying to do it all? Hear the ins and outs from someone who has been there too. Or if you know you’re not interested in opening a meat shop – come learn...

  • Date: Thursday, November 13
  • Time: 2:30-3:45 p.m.
  • Speakers: Kaitlin Davies, USDA Farm Service Agency; Micha Ide, WSDA Regional Markets Program; Ryan Kile, AgWest
  • Location: Room 110
  • Track: Farm Business & Marketing
Grants, loans, programs…what’s the difference? And which ones matter for your farm or project? This session will provide an overview of government funding options available in WA and discuss how each type of funding can be used in your operation. You will gain some insight into the approval process...